The Art of Marketing a Cannabis Product with Cannabis Branding Expert Matthew J Cote

In this episode Brandon interviews Matthew J Cote, cannabis branding expert and founder of TechnoVerde. Matt has built visionary brand strategy campaigns for Bhang Chocolates, Auntie Dolores, Vapir Vaporizers, and Steep Hill Labs. Brandon and Matt discuss a wide range of topics, including how packaging can tell a brand’s story, the rise of social media in cannabis, and his personal experience pitching his parents on the benefits of cannabis.

Learn More about TechnoVerde: http://www.technoverde.com/

Learn more about and subscribe to the Investing in Cannabis Podcast: http://investingincannabis.tv/

Contact us with any questions, thoughts, ideas for our show here: investingincannabis@gmail.com

Posted in Industry

16 Comments

  1. symphony no. 9 on December 18, 2020 at 10:34 pm

    FDA allows SINANIDE to be put in our VITAMINS…. YEAH, APPARENTLY IT’S LEGAL FOR THEM
    TO. K I L L U S!!!!!!!!!!!
    I called… They said because of the SMALL CONTENT of SINANIDE, it was JUST DANDY WITH THEM!!!!!!



  2. Nixie on December 18, 2020 at 10:34 pm

    https://nicoledavidsohn.com/2016/04/17/how-to-start-a-cannabis-company/
    Thank you for the inspiration to write this post!



  3. Sidi Kaitell on December 18, 2020 at 10:39 pm

    Good interview 👍🏾



  4. The Vault on December 18, 2020 at 10:41 pm

    Tuning IN!



  5. GrowPayment Team on December 18, 2020 at 10:42 pm

    What are your thoughts on Cryptocurrency and Cannabis? Do you think there’s a place for it?



  6. Pure Heart Ukulele Club on December 18, 2020 at 10:43 pm

    good



  7. heather hill on December 18, 2020 at 10:45 pm

    Thanks for your content info and your insight



  8. Håvard Warnes on December 18, 2020 at 10:50 pm

    the art of marketing cannabis: get a haircut



  9. Adela M. Francis on December 18, 2020 at 10:53 pm

    So much value here. Thank you for this monumental interview.



  10. NYC Entrepreneur on December 18, 2020 at 10:57 pm

    Great input



  11. Fluent Delaware on December 18, 2020 at 10:58 pm

    awesome interview. you can tell matthew is genuinely educated and not blowing smoke. respect



  12. Kristopher Ballard on December 18, 2020 at 11:05 pm

    Great information!



  13. Zelda Alva on December 18, 2020 at 11:06 pm

    As a marketing business student who wants to enter the cannabis industry, this is gold.



  14. Periodic Effects: Cannabis Podcast on December 18, 2020 at 11:08 pm

    Great interview! Thank you for putting this content out there, much needed in this industry!!!



  15. Patrick Loughlin on December 18, 2020 at 11:20 pm

    Awesome



  16. Michael Timothy on December 18, 2020 at 11:20 pm

    This is a great interview. Brandon and Matt both provide incite to the business on Cannabis and how important your brand is. Cannabis Companies need to understand that now is the time to stabilize and legitimize their brand with value and sustainability. Our company https://www.nationalcannabissupplies.com/ is a branding print and packaging company with 30 years experience seeing the unbelievable growth within this industry. This interview solidified our beliefs about the importance of branding. Great work. Keep it up.