What are Investors looking for in a Cannabis Brand | Michael Gruber | 2022 CDE Interview

While the industry is in its infancy, it’s a great time to be a part of the cannabis industry. Investors are looking for brands that have a great product development team that can paint an actual picture of the scale and volume of the proposed products. Companies that are capital efficient and have business models in place to produce ancillary revenues are really attractive to an investor.

In this video, Sid Patel, CEO of Cannabis Drinks Expo and Beverage Trade Network, is in conversation with Michael Gruber, Managing Partner at Salveo Capital. Here, Michael explains what he is looking for in a cannabis company while making investment decisions.

**About Cannabis Drinks Expo**
“From hemp-based sports drinks to cocktails that get you high, science has finally cracked the code to making cannabis beverages that don’t taste awful”, quoted Jonathan Bloom from NBC Bay Area News. The first Cannabis Drinks Expo was a huge success that gave the worldwide drinks industry, and North America in particular, the chance to come together and look at ways it can address legalized cannabis.

Hosted by the Beverage Trade Network, this expo shined a spotlight on the skyrocketing legal cannabis market and provided insight into its future brimming with opportunity.

For More Information visit
https://cannabisdrinksexpo.com

**About The Organizer: Beverage Trade Network**
Beverage Trade Network is one of the world’s leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world’s leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios.

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